Wednesday, February 10, 2010

Pour Over Brewing Coming to Starbucks

It looks like Starbucks is rolling out the pour over coffee brewing method in the next month or so. If you are not familiar with the pour over method, here is a good explanation.

This will add coffee diversity to Starbucks as customers will be able to select which beans they want for their individual cup of coffee instead of settling for the bold, mild and decaf versions on sale that day. However, I can see this negatively impacting the wait times at Starbucks as each cup has to be individually ground, poured and served.

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