Friday, October 21, 2011

Books I've Read This Week

The Magic of Reality: How We Know What's Really True by Richard Dawkins is a very interesting book that does a great job explaining everyday phenomenon in a clear and concise manner. Learn the scientific magic behind rainbows, earthquakes, tsunamis , etc.

Goliath by Scott Westerfeld is the third book in this alternate history series set in World War 1. I don't want to give too many details away about this book since it is the third in the series so go read my review of the first book, Leviathan or the second book Behemoth

We Are All Weird by Seth Godin is a great book about niche marketing. With the advent of the internet there is no need to target the mean or the average consumer. It is now possible to find your target niche and sell directly to them.

See you next Friday.

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